2 Simple Ways to Improve Corporate Social Responsibility

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It is increasingly important that businesses of all sizes develop and improve their corporate social responsibility (CSR) programs. Read a prior post on CSR if you need more proof (inspired by Harvard Business Review).

Here are two simple ways to improve your company’s CSR program:

  1. Make your case to the top| Develop a rational argument. If you need ideas on how to make the case,  here are 5 Reasons Your Company Should be Socially Responsible, and 6 Reasons Companies Should Embrace CSR from Forbes.
  2. Inspire the masses | Motivate the masses to demand that their smaller groups as well as their employer improve CSR programs. How? The Guardian released a great article about the importance of behavior change to influence CSR. The Takeaway: Build a team of other individuals interested in the same outcome. Here are some more theories to help you Increase Motivation, Inspire Action, and Drive Behavior. If nothing else, simply starting conversations with your co-workers and brainstorming ideas will not only help make your company a better entity, but will improve your career trajectory, too.

No matter your role, you have the ability to improve your company’s CSR. So we must ask “If not you, who? If not now, when?